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MEASURING SOCIAL IMPACTA Guide for Grantmakers and CSR Professionals

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Topic: Brand

Orangetheory is focusing on marketing over brand-building to reinvigorate, grow membership

Early on in the pandemic, many fitness brands had to completely retool their offerings, moving classes online and finding ways to keep consumers tuning...

Why is Brand Marketing Important? 5 Reasons Why You Really Do Need It

Until a few years back, branding was limited to its aesthetic component. It was determined that, unlike marketing, branding is about the visual identity...

7 Popular Marketing Techniques for Small Businesses

When you don’t have a big budget, marketing can be challenging, but there’s plenty a small business owner can do to attract and maintain...

Branding Company Makes Big Investment In New Environmentally Friendly Balloons

Brand Republic is pleased to announce an increased level of investment in the production of new environmentally friendly balloons. The business is aware that...

How one brand switched its business model in under a week

“It was something we all acknowledged in the business that growth was slowing and we had to do something,” explains Spill head of brand...

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