Adtelligent Debuts Retail Media Platform for Omnichannel Ad Monetization

Adtelligent®, a leading global advertising technology firm, has officially launched its Retail Media Platform to help retailers drive omnichannel ad monetization and take full control of their media inventory.

This new solution enables retailers and marketplaces to convert their digital and in-store assets into scalable media platforms. The retail media platform allows for full-funnel, cross-channel campaign management, helping businesses monetize traffic and improve customer experience.

Moreover, the platform delivers personalized ad content across websites, mobile apps, connected TV, and in-store digital displays. With unified management tools, retailers can now streamline targeting, campaign delivery, and reporting all from a single interface.

Retailers Gain Control and Flexibility

The solution empowers retailers to oversee all ad inventory, ensuring better monetization and shopper engagement across digital and physical channels. It supports on-site, off-site, and in-store campaigns using real-time data, ensuring end-to-end visibility.

Advertisers benefit from complete control over campaigns, with access to transparent performance metrics and real-time attribution. This allows every advertising dollar to be tracked and optimized effectively.

Key Features of Adtelligent’s Retail Media Platform Include:

  • Omnichannel ad placements on websites, apps, CTV, DOOH, POS, and partner platforms
  • Custom ad units for product pages, search results, and physical environments
  • Flexible campaign setup: self-serve, in-house, or fully managed
  • Privacy-focused targeting with first-party and contextual data
  • Built-in CDP, ad server, DOOH tools, and real-time performance tracking

Anastasiya Shmal, VP of Retail Media at Adtelligent®, stated, “As retailers evolve into media companies, they need robust tech to manage and monetize audiences. Our Retail Media Ad Server offers full autonomy and transparency to help them thrive regardless of team setup.”

Retail Media Growth Accelerates

Retail media continues to grow faster than the overall digital advertising sector. Adtelligent’s launch marks a bold step into the future of retail advertising. The retail media platform supports retailers from early adoption to full-scale programmatic maturity.

With its strong foundation in adtech and programmatic media, Adtelligent’s solution is well-positioned to meet the rising demand for scalable, omnichannel retail media experiences.

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News Source: Globenewswire.com