Domaine moved to fortify its Digital Commerce Transformation strategy by acquiring Pattern. The acquisition broadens Domaine’s experience-first digital commerce capabilities. The company confirmed the deal and pinpointed the rising demand for unified digital experiences. Moreover, Domaine is expecting the move to spur innovation in experience-led platforms across the globe. The Digital Commerce Transformation focus remains at the heart of Domaine’s long-term roadmap. Combined offerings will help enterprise brands across complex digital ecosystems. Advanced analytics, intelligent merchandising, and automated insights also form part of the integration.
“As digital transformation continues to accelerate. Experience design has become a defining competitive advantage for commerce brands,” said Marko Bon, President of Domaine.“Bringing Pattern into the Domaine portfolio expands our ability to help clients reimagine their brands. Deliver truly differentiated experiences across every channel.”
“As Pattern experienced record-breaking growth over the past several years. It became clear that finding the right partner to scale with was critical. To our long-term strategy,” said Isaac Newton, Co-Founder of Pattern. “Joining Domaine accelerates our ability to guide clients through full-scale digital transformations. Just as important in finding our new home has been the cultural alignment. Team synergies we’ve created between our organizations, which have truly made this a natural fit.”
“From the start, we believed that differentiated customer experiences would define the future of e-commerce,” said Michael Janiak, Co-Founder of Pattern. “As we partnered with larger, more complex brands. It became clear that realizing our next chapter required a partner with shared values around craft, ambition, and scale. Joining Domaine allows us to bring experience-led, technology-driven commerce to more brands globally.”
Subheading: Accelerating Experience-First Commerce with Combined Expertise
Moreover, Domaine emphasized the added range that this partnership brings to the table. This is because Pattern’s technology is now capable of facilitating quicker decision-making and dynamic engagement with customers. On the other hand, the acquisition is a move that improves operating and servicing activities in the global market. Pattern’s co-founder and CEO attested to the strength of the combined potential of both companies. This is due to a shared vision for the transformation of new-generation commerce experiences. The Digital Commerce Transformation strategy remains a high priority for brands seeking competitive advantage. Industry analysts expect increased demand for integrated commerce platforms. Consequently, Domaine aims to lead the next phase of experience-first commerce evolution.
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News Source: Businesswire.com
