Celerant unveiled its Customer Engagement Suite at NRF 2026. Positioning it as a central hub for retail marketing and customer engagement solutions. This solution is meant to help retailers optimize communication with their customers and their marketing activities. Furthermore, Celerant Customer Engagement Suite allows for the sending of personalized campaigns through email, mobile, and in-store notifications. Celerant Customer Engagement Suite works in collaboration with other retail and CRM solutions for increased efficiency and effectiveness. According to Celerant, its solution enables users to view their engagement activities in real-time. This solution also allows for promotions, loyalty, and automated messaging. This, in effect, provides customers with an opportunity to have a personalized experience through all their touchpoints. Celerant Customer Engagement Suite, on the other hand, enhances decision-making capabilities.
“Retailers don’t need more marketing tools; they need one connected system,” said Michele Salerno, Chief Growth Officer at Celerant. “ Our Customer Engagement Suite serves as the central command center for a retailer’s entire marketing strategy. Every campaign, message, and automation is powered by the same data that runs the business, both in-store and online. That’s how retailers gain clarity, control, and measurable impact from marketing.”
Simplifying Workflows and Enhancing Customer Engagement
Instead, they highlighted the fact that the unified marketing tools help in making the workflow simpler and improving customer engagement. As the retail industry continues embracing digital technology solutions, Celerant is optimistic about the platform gaining popularity. Thus, the Celerant Customer Engagement Suite is set to revolutionize the marketing approach and improve relationships with consumers.
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News Source: PRNewswire.com