Intuit today announced the availability of Intuit Mailchimp Ecommerce Data Tools. Which offers unified data, automation, and AI in e-commerce marketing. The tools will enable marketers to measure the effectiveness of marketing campaigns, increasing sales for online sellers. Further, the tools merge various e-commerce data, such as data from different touchpoints. To give a unified view of the data, which will be helpful for marketers. To focus on those strategies that ensure the achievement of measurable growth.
“E-commerce marketers are under pressure to show every campaign’s impact on revenue,” said Diana Williams, VP of Product, Intuit Mailchimp. “With this release, Mailchimp customers will reap. The benefits of 26% more ecommerce triggers, bringing advanced data, automation, and analytics into a single platform. Helping businesses execute quickly, run sophisticated campaigns, and see exactly how their marketing drives ROI.”
Enhanced Automation and Global SMS Expansion
The additional capabilities include the use of a proprietary site tracking pixel. Improved SMS messaging service and an enhanced omnichannel dashboard. The capabilities allow the merchants to connect customer data with emails, SMS, and automation, and track. The behaviors and their connection to sales performance. Additionally, the expanded SMS service now extends to more countries in the EMEA region. The instant SMS subscription via pop-ups allows businesses to expand their customer base within short periods & in an approved manner. Finally, the introduction of Intuit Mailchimp has simplified the migration process.
To its platform by introducing migration tools that aid businesses in moving. From different services to Mailchimp to transfer data with minimal downtime. The e-commerce tools may be able to identify high-value and high-risk customers through the use of the AI-powered analytics solution. The e-commerce solution includes the addition of new capabilities to the service. Which started rolling out globally from February 10 to eligible Mailchimp plans.
“We’re a global business available in nearly every country across the world. We’re delivering incredible ecommerce innovation that delivers real ROI,” said Ciarán Quilty, Senior Vice-President for International, Intuit. “We’re giving small and mid-size businesses connected data, automation. AI that simply works together, so switching. To Intuit Mailchimp isn’t just the easy choice today, it’s essential for their growth tomorrow.”
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News Source: Businesswire.com
