The Museum of Science and SciStarter recently announced a new Global Initiative to mobilize digital audiences for scientific research. This partnership aims to convert social media clicks into tangible actions within local communities across the world. Currently, the museum reaches over 300 million people annually through various digital platforms like TikTok and YouTube. However, the new collaboration seeks to move beyond simple content consumption.
“Hundreds of millions of people engage with the Museum of Science onsite, in schools, and online each year. This partnership with SciStarter builds on those connections by creating new opportunities for people everywhere to participate directly in scientific research and discovery,” said Tim Ritchie, Gwill York President of the Museum of Science.
The digital platform SciStarter connects millions of individuals to curated citizen science projects across many different disciplines. As a result, users can now contribute to tracking biodiversity or even analyzing complex astronomical data. Additionally, the program supports public health research and the future of space exploration through active community participation.
“SciStarter’s partnership with the Museum of Science opens new doors for people to contribute to real research in their communities and beyond. By connecting curated citizen science projects with trusted content and broad digital reach, together, we are turning curiosity into meaningful action that supports our planet, human health, and the future of space exploration,” said Darlene Cavalier, founder of SciStarter.
Scaling Public Participation in Science
The Museum of Science aims to engage one billion people annually by the year 2030 through this Global Initiative. This scale of public participation was not previously possible for a single institution to achieve alone. Consequently, the project activates worldwide audiences to support the planet and human health. Individuals interested in participating can find projects on the official websites for the museum or SciStarter. This Global Initiative represents a major shift in how science institutions engage with the public today.
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News Source: Businesswire.com