Editoria Italia is preparing its news brands for the next era in media with Arc XP. The Arc XP platform will facilitate Editoria Italia’s digital media transformation strategy. As such, the organization’s goals include enhancing the speed of publication and the strength of the company’s audience engagement. Additionally, Arc XP will improve content workflows for Editoria Italia’s news outlets. The Arc XP platform will improve newsroom workflows for Editoria Italia’s news outlets. Therefore, the organization’s various journalists can publish stories more efficiently.
“Media companies today are navigating an environment where content formats and audience expectations. Revenue models are changing at the same time,” said Nicola Speroni, CEO of Editoria Italia. “We needed a platform built for this reality, not one designed for the past. Arc XP gives us an intelligent, AI-powered foundation to simplify operations & accelerate publishing. Position our brands for long-term growth in digital journalism.”
Arc XP Enables Scalable, Data-Driven Digital Publishing
Moreover, Arc XP will enable Editoria Italia to scale its digital products securely. The platform provides cloud-based tools built for the modern media organization. As such, it can meet the ever-changing expectations of readers much better. Editoria Italia intends to implement Arc XP for better, data-driven decision-making. The platform offers analytics that inform content performance optimization. On the other end, flexible design tools facilitate rapid updates across news brands. This collaboration positions Editoria Italia for growth. With Arc XP, the company seeks to offer faster, wiser, and more captivating news experiences.
“Editoria Italia is taking a forward-looking approach that many ambitious publishers are now embracing,” said Matt Monahan, President of Arc XP. “They are investing in a platform that helps them move faster. Operate more efficiently and build direct, durable relationships with their audiences. Arc XP is designed to help media companies not just manage content. But run their business and compete in what comes next.”
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News Source: PRNewswire.com
