Picsart announced a new creative collaboration with Alibaba Cloud. The two technology companies launched the first Happy Horse Awards. This global competition invites digital creators to produce original AI-generated short films.
Participants must use the latest Happy Horse model within the Picsart suite of tools. The contest is open to individuals aged 18 and over. Creators can submit up to ten separate entries before the final submission deadline on June 14.
“Creativity has always driven everything we build at Picsart, and spotlighting the fantastic results from the new model, Happy Horse, felt like a natural moment to challenge our community to flex their creativity. Their models set a genuinely high bar for AI-generated content, and with our global creator community at the helm, we’re excited to see an extraordinary range of standout submissions come through,” said Hovhannes Avoyan, CEO and Founder of Picsart.
Competition Guidelines and Prizes
Every entry must be a vertical video short lasting between 15 and 300 seconds. Each video must center around a clear story. Furthermore, participants must post their work publicly on Instagram, TikTok, YouTube, or another public social media platform.
Judges will score the AI-generated short films using five distinct criteria. These include hook quality, social vitality, storytelling, originality, and visual technique. The final winning work must feel native to vertical social media feeds.
The grand prize winner can choose between two main options. They can accept a travel package to attend the HumanX Amsterdam event. Alternatively, the winner can select a $5,000 cash prize.
Honorable mentions will also receive rewards. A shortlist of selected creators will receive $200 worth of Picsart credits. The jury review concludes on July 2, and the official winner announcements will follow soon after.
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News Source: Businesswire.com
