VTEX, a global commerce platform, revealed new enterprise-grade capabilities at VTEX Vision 2025, its annual digital showcase. The company introduced advanced B2B orchestration, agentic AI solutions, and omnichannel intelligence to simplify enterprise complexity and accelerate growth.

VTEX, recognized as Gartner’s ‘Customers’ Choice’ for two years, positioned its platform as the backbone for connected commerce. The new release highlights scalable infrastructure that empowers enterprises to streamline operations while improving customer experiences.

B2B Capabilities for Complex Commerce

The B2B Paradigm 2025 Report ranked VTEX as the leader across enterprise and mid-market categories. With high-volume procurement demands, enterprises require digital systems that reduce costs and improve efficiency. VTEX addressed these needs with features such as:

  • Personalized catalogs, pricing, and payment options per buyer.
  • Advanced buyer management with branch structures and policy control.
  • Automated procurement workflows with approval rules.
  • Quick order tools for faster cart creation.
  • SKU matrix and reorder tools for frequent buyers.
  • Native punchout integrations for centralized procurement.

These capabilities transform B2B commerce into a scalable, cost-efficient model while improving buyer experience.

Omnichannel Commerce Reimagined

For global enterprises, omnichannel execution often struggles with siloed operations and slow delivery updates. VTEX now enables seamless retail and B2B experiences with:

  • AI semantic search for intent-based product discovery.
  • AI product recommendations for personalized shopping.
  • Unified inventory across B2B, B2C, marketplaces, and stores.
  • Multi-seller carts merge products into one checkout.
  • Delivery promise tools to enhance speed and accuracy.
  • Cross-channel fulfillment with improved BOPIS and ship-from-store options.

These enhancements ensure brands can reduce operational costs while maximizing fulfillment accuracy.

Agentic AI: Redefining Enterprise Workflows

VTEX also introduced an agentic AI workforce, marking a shift in enterprise commerce operations. The first wave includes three AI agents:

  • Customer Service Agent: Resolves 92% of tickets autonomously across WhatsApp, Instagram, and SMS.
  • Visual Editor Agent: Allows storefront updates directly from Figma files or natural language.
  • Data Insights Agent: Provides real-time omnichannel insights in plain language, without static dashboards.

According to Mariano Gomide de Faria, VTEX Co-CEO, these AI agents compress complex workflows and unlock measurable enterprise value.

One Platform, Infinite Growth

VTEX continues to build a unified platform for both B2B and B2C commerce. From high-volume procurement to global fulfillment, the platform combines scalability, automation, and intelligence. With VTEX Vision 2025, the company reinforced its commitment to making enterprise commerce faster, smarter, and more adaptive.

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News Source: Businesswire.com