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8×8 AI Adoption Surges as Customer Experience Demand Grows Rapidly

8x8 AI Adoption More Than Doubles as CX Demand Accelerates

8×8 AI Adoption continues to rise as enterprises respond to growing customer experience demands. Companies now face higher interaction volumes and tighter staffing conditions. As a result, organizations actively deploy AI-driven solutions to improve efficiency and engagement.

For the first quarter of FY27, 8×8, Inc. has shown growth in all segments of its AI-enabled Customer Experience product suite. Of note, usage-based revenue grew 63% compared to the same period last year.

Customer adoption of AI solutions like 8×8 AI Studio and Intelligent Customer Assistant increased 121% YoY. Simultaneously, 8×8 Engage added over 247% in terms of customers compared to the previous year. It is clear that companies have been utilizing deployed AI solutions in an active manner. Moreover, there was an increase in interaction volumes on all channels. Interactions with the use of AI solutions increased considerably on both voice and digital channels. Interactions via voice AI alone were up 106% YoY.

“AI adoption more than doubled, and it’s showing up in live customer conversations, not pilots,” said Hunter Middleton, Chief Product Officer at 8×8, Inc. “We’re investing on both sides: the AI our customers deploy, and the infrastructure underneath that routes, processes, and governs every interaction in real time. That combination is what lets them run AI-first CX at enterprise scale, and the numbers reflect it.”

Communication APIs and Platform Innovation Drive Growth

Moreover, businesses made greater use of communication APIs to connect with their consumers efficiently. The number of communications API engagements via messaging, voice, and video channels increased by 24% from last year. The number of messaging API engagements, which includes channels such as WhatsApp and LINE, jumped more than 112%. On the other hand, 8×8 is still working on improving its platform’s features. For instance, 8×8 Pulse and 8×8 Resolve bring communication visibility and emergency response into play.

However, the service still guarantees high client satisfaction levels. According to Gartner Peer Insights, as of July 2026, 8×8 has received a 4.6 out of 5 score. The score is based on the performance of the company in both CX and communications markets. Lastly, 8×8 still focuses on promoting the responsible use of AI and protecting user data. The company follows strict security and compliance frameworks. This approach ensures privacy while supporting scalable enterprise AI adoption.

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News Source: Businesswire.com