OpenX appoints new CEO, Matt Sattel, to guide the firm through the next growth phase. The announcement was made amid the recent passing of the company’s past CEO, John Gentry, last month. Sattel becomes the new CEO, having served as the company’s President. In his past role, the new CEO oversaw the company’s commercial, technology, and marketing operations. The new CEO at OpenX, Matt Sattel, had the opportunity to work under the late Gentry. During his time, Gentry mentored him to succeed him as the new CEO of the company. In his new role, the company is confident that Sattel can sustain the firm’s vision. According to the company’s press release, the new CEO is knowledgeable about the operation and the market.
Leadership Transition and Confidence from the Board
“Matt is the ideal leader to take OpenX forward. One of John’s greatest gifts was his ability to recognize and nurture exceptional leaders. In Matt, he saw immense talent. He and Matt worked hand in hand to build OpenX over the past few years. John had the utmost confidence in Matt. I and the board share that confidence,” said Tim Cadogan, Chairman of the Board, OpenX. “Matt understands what our customers need, and his strategic acumen, market knowledge, and operating rigor perfectly position him. To lead the next phase of OpenX’s growth.”
The new CEO intends to concentrate on high-performance technology for clients. He is determined to leverage the fertile platform of corporate culture promoted by his predecessor. The company will continue to leverage its 17-year legacy of programmatic innovation with him at the helm. The company also retained its position as a global leader in supply-side curation and transparency. It runs a 100% cloud-based tech stack to service all major digital platforms, such as CTV, mobile apps, & desktop environments. Additionally, it remained the first adtech company with SBTi Net-Zero certification. This sustainability pledge will be one of the major priorities for the company during Sattel’s term of office.
“John believed deeply in supporting and mentoring those around him. He helped prepare me for this moment, and I’m grateful. To the board for the trust they’ve placed in me,” said Matt Sattel, CEO of OpenX. “My focus is on building upon the culture he established and delivering best-in-class technology. That drives strong performance and business outcomes for our clients.”
Want more marketing excellence stories? Visit MarTech News for insights, trends, and expert updates.
News Source: Businesswire.com
