Pixis has joined a specific Google Partner program to boost AI-native performance marketing. This enhances their partnership with Stellar. It is interesting to note that both companies are committed to delivering predictive advertising.
Pixis offers AI-powered advertising solutions to brands. On the other hand, Stellar is an AI-native performance marketing agency. Together, they will define the future of AI-native performance marketing.
The program includes a number of advanced partners. These partners drive the development of digital advertising. Therefore, Pixis and Stellar are better aligned with Google’s innovation roadmap.
Moreover, this partnership enables early access to emerging features. It also speeds up learning cycles for both companies. Consequently, brands can shift from reactive optimization to predictive growth strategies.
Strategic Collaboration to Drive Predictive Growth
The collaboration focuses on three key priorities. First, it helps clients achieve measurable results using integrated AI systems. Second, it drives innovation in predictive optimization. Third, it promotes responsible and performance-driven AI adoption. Additionally, brands working with Pixis and Stellar will gain multiple benefits. They will access Google’s alpha and beta features early. Therefore, advertisers can test innovations before wider market release.
Furthermore, teams will collaborate directly with Google product experts. This interaction ensures real-world insights influence platform improvements. At the same time, companies will receive exclusive industry insights and data signals. These insights will support smarter investment decisions. They will also help brands plan long-term growth effectively. In addition, advanced support will cover measurement, creative optimization, and AI-driven media buying.
“The future of advertising will be powered by agentic systems that don’t just surface insights, but take action. This collaboration reflects our commitment to continue investing in AI-native systems that help brands turn performance into a repeatable operating model rather than a reactive cycle dependent on manual intervention,” said Ted Iobst, President at Stellar.
“The last thing today’s marketers need is another tool. What they actually want is systems that empower them to move faster than the market signals they’re reacting to,” said Hari Valiyath, co-founder and Chief Business Officer at Pixis. “We’re proud to partner with Google to create platform integrations that do exactly that, turning performance marketing into an always-on growth system.”
Overall, this partnership strengthens the role of AI-native performance marketing in modern advertising. It also positions Pixis and Stellar as key players in AI-driven digital transformation.
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News Source: Businesswire.com
