Qualified is accelerating growth as enterprises adopt full-funnel agentic marketing to modernize revenue operations. The company reported strong momentum around its Agentic Marketing Platform, which powers Piper, the #1 AI SDR Agent. As buyer expectations rise, organizations now demand instant and continuous engagement. Therefore, businesses are shifting toward intelligent automation that drives pipeline and revenue outcomes.
Over the past year, Qualified recorded a 145% increase in new customers on its Agentic Marketing Platform. This platform enables full-funnel agentic marketing through Piper, the AI SDR Agent. New customers include Dun & Bradstreet, Epson, and Sprout Social. Additionally, existing customers such as Blackbaud and LogicMonitor increased their level of investment. This is a trend that shows there is significant demand for B2B pipeline automation and pipeline AI.
Agentic Marketing Reshapes the Inbound Funnel
Conventional marketing funnels often face challenges such as slow follow-ups, which may cause marketers to lose potential customers. On the other hand, buyer demands continue to increase. As such, revenue teams are increasingly adopting full-funnel agentic marketing strategies to remain competitive. This is where Piper enables organizations to utilize one intelligent AI SDR Agent across the entire funnel. Consequently, companies reduce reliance on legacy marketing automation platforms driven by manual workflows.
“After adopting Piper the AI SDR Agent, we’ve increased meetings booked by 68% and conversations by 118%,” said Troy O’Bryan, Senior Vice President, Global Growth Marketing, Blackbaud. “Piper allows us to work around the clock engaging potential buyers and sets up our team to have more meetings and impactful human-to-human conversations.”
Continuous Innovation Fuels Platform Growth
Innovation continues to drive the adoption of full-funnel agentic marketing. Qualified recently introduced PiperX to enhance scalability and performance. PiperX delivers multi-stage autonomy, multi-agent infrastructure, and multi-modal engagement. Buyers can now interact through text, voice, or video. Meanwhile, Piper independently determines the next best action. Therefore, marketing teams eliminate fragmented tools and manual processes. Instead, they gain a unified AI-powered marketing automation platform built for revenue growth.
Qualified remains committed to advancing the agentic marketing category. The company aims to expand automation capabilities while reducing friction across buyer journeys. As enterprises accelerate AI adoption, Piper stands at the center of this transformation.
“Qualified is setting the standard for AI SDR agents in the market,” says Maura Rivera, CMO of Qualified.“Customers aren’t just experimenting with AI; they’re rebuilding their go-to-market motions around agentic marketing, and Piper is at the center of that shift.”
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News Source: Businesswire.com
