As customer behavior continues to evolve rapidly, businesses must drive brand engagement or face irrelevance. The need to engage with the customer where they are, build custom interfaces, deliver experiences for connected devices, adopt new interaction modes, and deploy new developer technologies is raising a debate over whether investments in content management systems (CMS) will pay off. These trends have led developer and IT teams to consider headless content management as an option for experience management and delivery. The term “headless” means that content is decoupled from the presentation layer (the head) and is delivered in a channel-neutral format to power any channel or experience.

Get Started

Marketers use various strategies for firms to market and raise brand awareness. Social media marketing and email marketing are two of the most popular and successful ways to accomplish marketing objectives. Both are magnificent in their own ways. As of 2021, there were around 3.78 billion users of social media and 4.1 billion users of email globally, according to Statista. This amount represents about 48% of the world’s population.

Social networking is becoming more and more popular every day. Nevertheless, we are unable to control how emails affect their users’ ability to transact. The issue at hand is which is superior. Which of the two can influence the target audience more effectively? 

Read the complete article to know the best strategy.

If you are looking for an email marketing software, Mail Tracker is one of the best options that you can find. This article provides a list of ways that you can use Mail Tracker to improve your email marketing campaigns.

What is Mail Tracker?

Mail Tracker is a web-based email marketing tool that helps you track the progress of your email campaigns and measure the effectiveness of your email marketing efforts. You can use Mail Tracker to monitor the open, click, and unsubscribe rates for your emails, as well as the total number of clicks and impressions. 

You can also use Mail Tracker to see how many people have opened your email campaigns in different time zones, and to see which email subjects are performing the best. Mail Tracker is a free service, and it is available on both desktop and mobile platforms.

How can you use Mail Tracker to work better?

Mail Tracker is a great tool for managing your email correspondence. Here are five ways to use it to work better: 

1. Track important emails 

2. Check your email frequency

3. Organize your inbox

4. Get organized with filters

When should you use Mail Tracker? Read here