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Bouygues Telecom
,
Customer Acquisition Costs
,
Digital Advertising
,
Meta
,
Perion's Outmax Ai Agent
,
Scalable Ai Execution
August 24, 2026
Bouygues Telecom Deploys Perion’s Outmax AI Agent to Cut Customer Acquisition Costs by 34% and Lower Campaign Carbon Intensity
Ad Operations
,
Advertising Automation
,
Digital Advertising
,
Lt.agency
,
Martech News
August 21, 2026
LT.agency Expands Multi-Location Ad Campaigns Without Adding Staff, Cuts Refresh Time by 98% with Fluency
Demand Gen
,
Digital Advertising
,
Google Ads
,
Google Advertising
,
Local Business Marketing
,
Martech News
,
Scorpion
August 20, 2026
Scorpion Enhances Google Ads Offering with Demand Gen
Ad Tech
,
Agentic Advertising
,
Ai Advertising Platform
,
Autonomous Campaigns
,
Digital Advertising
,
Media Buying Automation
,
Programmatic Advertising
,
Pubmatic Agenticos
August 6, 2026
PubMatic Introduces Governance Framework for Agentic Advertising on AgenticOS
Ad Tech Industry
,
Advertising Technology
,
Business Development
,
Digital Advertising
,
Enterprise Growth
,
Media Technology
,
Ron Lamprecht
,
Strategic Partnerships
,
The Trade Desk
July 20, 2026
The Trade Desk Names Ron Lamprecht Chief Business Development Officer, Senior Vice President
Ai-powered Content Intelligence
,
Brand Safety Solutions
,
Contextual Targeting
,
Digital Advertising
,
Media Suitability
,
Youtube Brand Safety
,
Zefr
July 14, 2026
Zefr Expands Strategic Collaborations Across Türkiye, GCC and Egypt with Black C Media and RedC Media
Ad Measurement
,
Advertising Roi
,
Data-driven Marketing
,
Digital Advertising
,
Marketing Analytics
,
Paypal Ads
,
Performance Marketing
,
Retail Media Network
June 22, 2026
PayPal Ads Drives Measurable Bottom-Line Growth for Advertisers
Advertiser Campaign
,
Campaign Performance
,
Digital Advertising
,
Integral Ad Science
,
Media Quality
June 19, 2026
IAS Unveils Quality Connect, Giving Publishers Greater Visibility Into Advertiser Campaign Preferences
Adtech Platform
,
Cross-channel Measurement
,
Digital Advertising
,
Innovid By Mediaocean
,
Omnichannel
,
Workflow Automation
June 19, 2026
Innovid by Mediaocean Secures Leadership Position in SPARK Matrix™: AdTech Platform, 2026 by QKS Group
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