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Bouygues Telecom
,
Customer Acquisition Costs
,
Digital Advertising
,
Meta
,
Perion's Outmax Ai Agent
,
Scalable Ai Execution
July 3, 2026
Bouygues Telecom Deploys Perion’s Outmax AI Agent to Cut Customer Acquisition Costs by 34% and Lower Campaign Carbon Intensity
Ad Measurement
,
Advertising Roi
,
Data-driven Marketing
,
Digital Advertising
,
Marketing Analytics
,
Paypal Ads
,
Performance Marketing
,
Retail Media Network
June 22, 2026
PayPal Ads Drives Measurable Bottom-Line Growth for Advertisers
Advertiser Campaign
,
Campaign Performance
,
Digital Advertising
,
Integral Ad Science
,
Media Quality
June 19, 2026
IAS Unveils Quality Connect, Giving Publishers Greater Visibility Into Advertiser Campaign Preferences
Adtech Platform
,
Cross-channel Measurement
,
Digital Advertising
,
Innovid By Mediaocean
,
Omnichannel
,
Workflow Automation
June 19, 2026
Innovid by Mediaocean Secures Leadership Position in SPARK Matrix™: AdTech Platform, 2026 by QKS Group
Brand Strategy
,
Customer Marketing
,
Demand Generation
,
Digital Advertising
,
Open Internet
,
Sarah Gavin
June 12, 2026
The Trade Desk Appoints Sarah Gavin as Chief Marketing Officer, Executive Vice President to Strengthen Global Growth
Ad Tech
,
Digital Advertising
,
Openx
,
Supply Chain Management
,
Supply-side Platform
,
The Intelligent Ssp
,
Transparent Advertising
April 14, 2026
OpenX Evolves Into The Intelligent SSP to Streamline Ads
Ai-digital
,
Ai-powered Marketing Intelligence Platform
,
Black Box
,
Digital Advertising
,
Elevate
,
Glass-box Intelligence
,
Programmatic Media
April 8, 2026
AI-Digital Relaunches Elevate, an AI-powered Marketing Intelligence Platform Built to Break Open the Black Box
Digital Advertising
,
Global Growth
,
Global Marketing
,
Neuro-contextual Advertising
,
Revenue Growth
,
Seedtag
March 4, 2026
Seedtag Appoints Brendan McCarthy as Chief Marketing & Communications Officer
Advertising Technology
,
Ai-driven Growth
,
Brand Strategy
,
Chief Marketing Officer
,
Digital Advertising
,
Programmatic Advertising
,
Pubmatic
February 13, 2026
PubMatic Names John Petralia as CMO to Strengthen AI-Driven Growth Strategy
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