Search

exclusive content

Using data to power digital transformation

Quest is a global provider to 130,000 companies across 100 countries, including 95% of the Fortune 500 and 90% of the Global 1000. Since 1987, we’ve built a portfolio of database management software tools that help you manage, monitor and move your data across on- premises and cloud environments as well as multiple database platforms. […]

Mind your KPIs

Collecting good, timely data with careful analysis to guide proper business decisions is critical to thriving in business today. With that in mind, we’ve collected a set of key performance indicators (KPIs) that every product company should be monitoring consistently.

How to optimize your customer experiences

The business value of customer advocacy cannot be overstated. According to Bain & Company, the Net Promoter Leader in a market grows, on average, more than twice the rate of its competitors. As people convert from a regular customer to an active advocate, they do the work of selling for you. Too often, however, companies […]

Commerce for any place and every device.

Five ways brands are bringing commerce to their customers. Until recently, brands spent a lot of time waiting Like a fisherman on a lazy summer afternoon, they focused on creating the perfect bait. They updated store displays or added content to their websites and waited for customers to appear. They relied on advertising to drive […]

Experience Essentials: Commerce

It’s vital for companies – both retailers and manufacturers – to give customers rich, immersive and seamless experiences, online and off. But it’s also hard to do. According to Target Marketing, almost half (48 percent) of companies feel the omnichannel experience they provide to customers is only average and 19 percent feel it’s poor or […]

The path to experience driven commerce.

Five ways brands are bringing commerce to their customers. Until recently, brands spent a lot of time waiting Like a fisherman on a lazy summer afternoon, they focused on creating the perfect bait. They updated store displays or added content to their websites and waited for customers to appear. They relied on advertising to drive […]

Elevating personalisation.

A strategic guide to end-to-end, real-time personalisation at scale. This eBook outlines the path to excellence in personalized customer experience. You’ll learn why stepping up your personalization game is essential to survival in today’s digital economy, and how businesses in diverse industries are meeting and exceeding their key business objectives by executing next level personalization […]

Meet the moment with exceptional experiences everywhere.

How a new type of analytics is helping financial services companies connect the data dots. It’s the first of the month, and you have some bills to pay. You log in to your bank’s website but get an error message when you try to make a payment to a new payee. You nitiate a query […]

Cultivating customer loyalty

From 1890, the year attributed to the quote above, the world view has undergone massive shifts in all spheres of life. Interestingly, the view regarding customer being the ‘purpose of work’, has only become more widespread.

Getting eCommerce right in the 2020s.

How retailers can delight and convert shoppers online. For retailers across EMEA, the last two years have been tumultuous to say the least. From lockdowns to supply chain disruption and mounting awareness of the climate crisis, the world and its shoppers have been forced to transform—and every fresh disruption has brought new challenges to grapple […]