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News and Community
accelerated growth
,
brand partnerships
,
customer acquisition
,
data analytics
,
digital marketing
,
Marketing Strategy
,
Net Conversion
,
Performance Marketing
March 17, 2026
Net Conversion Drives Accelerated Growth Through Strategic Brand Partnerships
ABCS Insights
,
campaign measurement
,
CPG brand
,
digital promotions
,
Digital Promotions Measurement
,
Ibotta
,
Performance Marketing
,
promotional team
,
sales measurement
November 18, 2025
Ibotta and ABCS Insights Form Partnership to Advance Digital Promotions Measurement
Ad Performance Metrics
,
Digital advertising automation
,
Full-funnel marketing
,
Marketing funnel
,
Marketing optimization
,
Martech News
,
Performance Marketing
October 17, 2025
Shirofune Expands Ad Performance Metrics to Cover Full Marketing Funnel with Reach and Frequency Support
AI in advertising
,
AI marketing platform
,
Data-Driven Marketing
,
enterprise marketing
,
Marketing Automation
,
Martech News
,
Performance Marketing
,
return on ad spend (ROAS)
,
Speed-of-Culture
October 8, 2025
Fortune 500 Brands Double Return on Ad Spend Using Adora’s “Speed-of-Culture” AI Platform
ad attribution model
,
Ad Views
,
cross-platform measurement
,
Data-Driven Marketing
,
deterministic attribution
,
digital ad analytics
,
marketing attribution
,
Martech News
,
Performance Marketing
October 8, 2025
Northbeam Unveils Groundbreaking Attribution Model Linking Ad Views, Clicks, and Real Revenue
Campaign optimization
,
customer acquisition cost (CAC)
,
digital marketing strategy
,
Marketing Automation
,
Martech News
,
Multi-Channel Marketing Campaign
,
Performance Marketing
August 25, 2025
Strativera Introduces Multi-Channel Marketing Campaign Services to Drive Measurable Growth
AI advertising platform
,
creative performance optimizatio
,
Dynamic Creative Optimization Enhancement
,
Martech News
,
Performance Marketing
,
Programmatic Advertising
August 22, 2025
Clinch Launches Dynamic Creative Optimization Enhancement to Optimize Creative Performance with Media Performance Data
Digital advertising
,
DTC brands
,
Martech News
,
Oddball Ads
,
Performance Marketing
,
Porter Media
August 8, 2025
Porter Media Unveils ‘Oddball Ads’ with Bold 90-Day Performance Guarantee
Martech News
,
Performance Marketing
July 18, 2025
Edge226 Acquires Adscend Media to Expand Rewarded Performance Marketing Solutions
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